百雀羚

      我们为创意设计的“百雀羚”全新CS渠道的前柜以及背柜已在全国范围内投入应用。本次设计中，我们以“百雀羚”标志性的绿色为主色调，以白色为背景来衬托产品，金色作为装饰点缀在柜台各细节之处，前柜底部与背柜顶部用倒圆角和发光边框来增强柜台的存在感和亲和力，同时相互呼应，使两个柜体相互呼应。

      在功能方面，我们让前柜完整、精致地展示各系列单品；而背柜在区域规划上更加丰富，有品牌形象展示区域、左右对称的灯箱/广告机、明星产品陈列及各系列明星品的首层陈列以及产品陈列区，其中产品陈列区，前排陈列各单品的试用装，后排则为对应的库存，方便顾客自助购物。

      The new CS counter and wall bay we designed for Pechoin have been put into use nationwide. In this design, we use classical green of Pechoin as the main color, white as the background color to set off the product, and embellish the decorative gold in the details of the counter. The bottom of counter and the top of wall bay use chamfering fillet and light-emitting frames to enhance the existence and rapport of the counter, so that the design of the two counters corresponds to each other.

  In aspect of function, the counter can display all series of products completely and delicately. The wall bay is more abundant in regional planning, including brand image display, bilateral symmetry light case and advertising player, star display, all series of star products’first floor display and product display. In product display, the front row displays the samples of each product, while the back row displays the corresponding stock, which is convenient for customers to buy by themselves.